This spring, the Path to Purchase Institute debuts i3: A new annual event focusing on the
outstanding progress in the ever-changing retail market. This not-to-be-missed experience
encourages cross-disciplinary collaboration, introduces new and emerging technologies,
and shares cutting-edge case studies, insights, and strategies.
The Path to Purchase Expo (P2PX) is a three-day conference and trade show event filled with symposiums, seminars, exhibits and awards dedicated to integrating the wide variety of solutions, tools and expertise needed to influence decision-making along the entire path to purchase. P2PX is the world's most comprehensive gathering of shopper and retail marketing professionals.
Nov. 11-12 Chicago
- Webinars Offered Regularly Throughout the Year
The Institute’s editors give consumer products professionals monthly 45-minute briefings on the strategies and tactics driving success (or failure) at today’s leading retail chains. Check the schedule for upcoming events.
Throughout the year, Chicago, IL - Check back for 2020 dates
- Shopper Marketing Bootcamp
Path to Purchase Leadership University (P2PLU) is the only integrated end-to-end curriculum that builds shopper-centric knowledge and skills. Training dates take place throughout the year.
Groups for Institute Members Only
League of Leaders is an exclusive organization of industry thought-leaders dedicated to advancing the understanding of all marketing efforts that culminate at retail.
The Shopper Marketing Excellence Share Group - NWA is comprised of leaders from brand Path to Purchase Institute member companies work to enable shopper marketing capabilities and success in Northwest Arkansas.
The Council on Digital Commerce aims to help the council members and the industry at large identify opportunities, overcome obstacles and consequently establish best practices in the effective use of digital commerce.