P&G brandSaver: August 2020

Walmart Stays Inclusive with 'Queer Eye'

Walgreens Focuses on Register Rewards, Private Labels

Bayer Recasts European Brand for U.S. Market with CVS

Kroger Cooks Up a ‘Summer of Burgers’

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Walgreens devoted a full page in its July 26 circular to Procter & Gamble products while communicating the availability of more than “$20 of coupons on P&G brands you love.”

ShopRite tied in to Procter & Gamble’s July 26 brandSaver FSI event with a back-to-college-themed feature in its July 24/26 circular spotlighting SKUs from brands including Tide, Downy, Crest and Gain. An adjacent feature also promised Price Plus Club loyalty cardholders $8 off the purchase of two Pampers super packs.

Multiple bursts within the circular also directed shoppers to the FSI event for coupons for brands including Gillette and Crest.

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