03/05/2015
CVS 'Gives a Little Love'
CVS/pharmacy promised consumers more than the expected gift options for Valentine’s Day but kept the focus of its marketing campaign on standbys such as chocolates and greeting cards.
THIS CONTENT IS EXCLUSIVE TO PATH TO PURCHASE INSTITUTE MEMBERS
Join the only professional membership community serving the entire ecosystem of CPG brands, retailers, agencies and solution providers along the path to purchase.
P2PI MEMBERS
Activate your account
JOIN P2PI
Contact us for membership options and pricing