Pacific Bell Mobile Services (PBMS) has begun rolling out its new line of wireless communication products with an aggressive in-store program. The campaign includes six sizes and shapes of permanent displays to ensure it can meet any retailer's needs.
Officials at Canon Computer Systems faced a dilemma when designing a display for their newly introduced T-shirt transfer paper and specialty paper starter kits.
"In the software computer business, retail merchandising and promotion are easily the hottest topics in the marketing services category today," says Max Wurz.