The brand will debut its new logo and look, which includes a bolder typeface, enhanced color palette and updated packaging, beginning this fall in North America.
Glanbia Performance Nutrition’s SlimFast gave Walmart an exclusive launch window for a line of intermittent fasting products that launched in September.
Using its proprietary research capabilities, the Path to Purchase Institute surveyed 1,000 Gen Z consumers from across the U.S. in March 2022 to learn about their shopping habits.
Hershey Co.’s Reese’s is giving Circle K an exclusive sweepstakes as an overlay to its national "Reese’s University" campaign, which activates the brand’s sponsorship of the National Collegiate Athletic Association Division I Basketball Tournament.
Hershey Co.’s Amplify Snack Brands is reminding consumers of its wildly popular SkinnyPop products, and that they should enjoy as much of the low-calorie popcorn snack as they want.