The Path to Purchase Institute's monthly "Retail Intel" webinar series has concluded its second year.
Tapping into the vast content database available to members on p2pi.org, the Institute’s editors give consumer products professionals monthly 45-minute briefings on the strategies and tactics driving success (or failure) at today’s leading retail chains.
The 2020 series covered Walmart, Walgreens, Target, Kroger, Albertsons, Amazon, The Home Depot and Lowe's, CVS Pharmacy, Ahold Delhaize, and examined effective responses to the COVID-19 crisis across the industry. It will continue next year. Path to Purchase Institute editors will again be joined by content partner Great Northern Instore, a leading designer and manufacturer of merchandising solutions at retail with a wealth of experience in retail marketing and merchandising.
You can use the links below to listen to recent completed webinars on demand.
During each Retail Intel webinar, attendees:
- Gain a quick review of the retailer’s footprint and market position.
- Examine reports on recent business moves (launches, acquisitions, restructurings) that will impact the company’s strategic direction.
- Review recent examples of marketing and merchandising programs that illustrate the way the retailer is engaging with shoppers.
- Discover what all of the above means for CPGs who need to work with this key retailer.
Institute members also receive access to the presentation deck, along with unlimited access to an ever-growing library of articles, images, case studies, research and other business intelligence designed to help industry professionals better understand the increasingly complex consumer goods marketplace.
The series first launched in May 2019.
2020 Retail Intel on Demand:
Retail Roundup, December 2020: On Demand
Target, November 2020: On Demand
Walgreens, October 2020: On Demand
Ahold Delhaize, September 2020: On Demand
CVS, August 2020: On Demand
Amazon, July 2020: On Demand
Retail Roundup, June 2020: On Demand
Home Depot vs. Lowe's May 2020: On Demand
Albertsons, April 2020: On Demand
Kroger, March 2020: On Demand
Walgreens, February 2020: On Demand