The Path to Purchase Institute provides the tools, the knowledge and the community necessary to integrate and execute against today's shopper marketing demands.
Since 2003, our global association has been serving the needs of brand manufacturers, retailers, agencies and all types of solution providers along the path to purchase. We champion shopper-centric thinking and practice that help define the ongoing evolution of consumer marketing and the overall shopping experience.
Join over 400+ companies who know that the Institute is the most credible and robust resource for shopper marketing information in the world. Members-only resources can equip you with the tools, the knowledge and expertise necessary to integrate and execute against shopper marketing demands.
Print and digital products including our monthly Shopper Marketing magazine, our twice-weekly Newswire e-newsletter, white papers and special reports provide current trends and information for those shaping the shopper marketing industry.